Design for Industry is a Johannesburg based industrial design consultancy focused on structural, mechanical and product design solutions. The nature of their work is highly meticulous with emphasis on detail, accuracy, quality and precision, and, as such, they wanted a corporate identity that would reflect these ideas.
- Logo Design
- Corporate Identity Design
- Corporate Stationary Design
- Web Layout Design
I created a geometric logo mark which incorporates the letters ‘D’, ‘F’ and ‘I’ in an abstract Tetris-like formation. The basic structure of each letter creates the foundation for the next, and each letter relies upon its counterpart to complete its form. In the same way that precision, accuracy and attention to detail are equally required for the success of a design project, so too are each of the letters in creating a balanced and structured whole.